In early 2015 I spent a few hours on the phone with a prospect. We had a good time on the call, talking deep (at least I thought so) about their business with a bit of laughter thrown in. It was absolutely my ideal client call. The result of our conversations was that I provided a proposal for work which they then decided not to go forward with.
Deciding whether to niche your services or keep them generalized is not easy. Find out which one is right for your agency.
Over the years I've worked with a lot of different service-based businesses. I also own a service-based business. In that time I've come to realize that one of the single biggest challenges is finding an automated, systematic way of getting consistent clients. I don't think I've ever talked with a single service provider who hasn't gone through "feast and famine" mode. You may also call it the “roller coaster”.
Does your web design firm have goals that your team can actually achieve? Find out how to set and achieve the right goals today.