Sending out proposals is scary. You imagine all those other more experienced consultants sending out exquisite proposals, written on rolled gold and delivered by carrier pigeon. You know it’s all in your head, but doubt creeps in and you begin to second-guess yourself. All of a sudden the Total that only five minutes ago seemed so reasonable, now seems outrageously expensive. No one will ever pay that!
A couple of weeks ago I spoke to interaction designer Richard Child. Richard has spent the last year working at one of Spain's largest startups. He's recently branched out on his own under the moniker of Grid North Design. Richard talks about the importance of referrals, time management, and understanding your clients' core problems.
Designers take great pride in their portfolios. It becomes a point of pride to regularly update, redesign and generally fiddle around with them. After all, a portfolio is the gateway to your brand. It's your 24 hour calling card. So why do so few portfolios convert visitors into leads?
This week I had the pleasure of chatting with Laura Williams of Laurium Design. Laura told me about her struggle with turning down work, establishing client ground rules and how a fundamental shift in her proposal writing process wins her more and better projects.
A common problem for those new to writing proposals is knowing what to actually write. What the hell should you include in a proposal anyway? Too many clients are lost to poorly written proposals and that needs to stop. Today I'm going to tell you the secret(s) to winning more proposals.